244 Must-Know Hotel Statistics and Travel Trends in Europe for 2025

Hotel Availability and Types in Europe

Number of Hotels

• There are 280,728 hotels in Europe.

Distribution by Star Rating

• Europe has 4,659 hotels with a 1-star rating, accounting for 1.7% of all hotels.
• Europe has 11,420 hotels with a 2-star rating, accounting for 4.1% of all hotels.
• Europe has 85,112 hotels with a 3-star rating, accounting for 30.3% of all hotels.
• Europe has 46,706 hotels with a 4-star rating, accounting for 16.6% of all hotels.
• Europe has 18,874 hotels with a 5-star rating, accounting for 6.7% of all hotels.
• We also have 113,957 hotels with an unknown star rating in Europe, accounting for 40.6% of all hotels.

Hotel Pricing Trends in Europe

Average Prices Over Time

• The average price of a hotel in Europe is $149 per night.

Average Price by Star Rating

• The average price of a 1-star hotel in Europe is $104 per night.
• The average price of a 2-star hotel in Europe is $98 per night.
• The average price of a 3-star hotel in Europe is $124 per night.
• The average price of a 4-star hotel in Europe is $164 per night.
• The average price of a 5-star hotel in Europe is $285 per night.
• The average price of a hotel in Europe with an unknown star rating is $146 per night.

Hotel Price Distribution

• There are 9,196 hotels in Europe priced in the $0-$50 range, accounting for 5.8% of all hotels.
• There are 61,879 hotels in Europe priced in the $50-$100 range, accounting for 38.7% of all hotels.
• There are 65,740 hotels in Europe priced in the $100-$200 range, accounting for 41.1% of all hotels.
• There are 19,464 hotels in Europe priced in the $200-$500 range, accounting for 12.2% of all hotels.
• There are 2,574 hotels in Europe priced in the $500-$1000 range, accounting for 1.6% of all hotels.
• There are 1,040 hotels in Europe priced in the $1000+ range, accounting for 0.7% of all hotels.

Best Month to Visit by Price

• The average price of a hotel in Europe in January is $128.
• The average price of a hotel in Europe in February is $126.
• The average price of a hotel in Europe in March is $133.
• The average price of a hotel in Europe in April is $145.
• The average price of a hotel in Europe in May is $155.
• The average price of a hotel in Europe in June is $166.
• The average price of a hotel in Europe in July is $177.
• The average price of a hotel in Europe in August is $204.
• The average price of a hotel in Europe in September is $208.
• The average price of a hotel in Europe in October is $147.
• The average price of a hotel in Europe in November is $136.
• The average price of a hotel in Europe in December is $137.

Hotel Ratings and Reviews in Europe

Number of Reviews

• We've collected 63,930,231 reviews for hotels in Europe.

Review Distribution by Traveler Type

• There are 6,177,925 reviews from business travelers in Europe, accounting for 9.7% of all reviews.
• There are 26,724,048 reviews from couples in Europe, accounting for 41.8% of all reviews.
• There are 15,280,753 reviews from families in Europe, accounting for 23.9% of all reviews.
• There are 2,527,187 reviews from friends in Europe, accounting for 4.0% of all reviews.
• There are 4,344,741 reviews from group travelers in Europe, accounting for 6.8% of all reviews.
• There are 6,035,116 reviews from solo travelers in Europe, accounting for 9.4% of all reviews.
• There are 2,840,461 reviews from travelers with an unknown type in Europe, accounting for 4.4% of all reviews.

Average Hotel Ratings Over Time

• The average rating for hotels in Europe in 2025 is 8.03, based on 2,624 reviews.
• The average rating for hotels in Europe in 2024 was 8.25, based on 14,066,014 reviews.
• The average rating for hotels in Europe in 2023 was 8.25, based on 15,651,982 reviews.
• The average rating for hotels in Europe in 2022 was 8.23, based on 13,287,838 reviews.
• The average rating for hotels in Europe in 2021 was 8.24, based on 2,926,958 reviews.
• The average rating for hotels in Europe in 2020 was 8.31, based on 1,101,244 reviews.
• The average rating for hotels in Europe in 2019 was 8.24, based on 2,651,314 reviews.
• The average rating for hotels in Europe in 2018 was 8.19, based on 2,186,718 reviews.
• The average rating for hotels in Europe in 2017 was 8.21, based on 2,365,828 reviews.
• The average rating for hotels in Europe in 2016 was 8.25, based on 2,535,954 reviews.
• The average rating for hotels in Europe in 2015 was 8.20, based on 2,212,476 reviews.
• The average rating for hotels in Europe in 2014 was 8.16, based on 1,760,992 reviews.
• The average rating for hotels in Europe in 2013 was 8.11, based on 1,477,610 reviews.
• The average rating for hotels in Europe in 2012 was 8.06, based on 1,121,871 reviews.
• The average rating for hotels in Europe in 2011 was 7.94, based on 682,065 reviews.
• The average rating for hotels in Europe in 2010 was 7.81, based on 370,975 reviews.
• The average rating for hotels in Europe in 2009 was 7.78, based on 250,889 reviews.
• The average rating for hotels in Europe in 2008 was 7.55, based on 162,912 reviews.
• The average rating for hotels in Europe in 2007 was 7.47, based on 133,341 reviews.
• The average rating for hotels in Europe in 2006 was 7.42, based on 91,369 reviews.
• The average rating for hotels in Europe in 2005 was 7.52, based on 55,365 reviews.
• The average rating for hotels in Europe in 2004 was 7.68, based on 28,890 reviews.
• The average rating for hotels in Europe in 2003 was 7.68, based on 9,109 reviews.
• The average rating for hotels in Europe in 2002 was 7.84, based on 1,065 reviews.
• The average rating for hotels in Europe in 2001 was 7.64, based on 11 reviews.

Average Ratings by Star Rating

• The average rating for 1-star hotels in Europe is 7.73.
• The average rating for 2-star hotels in Europe is 7.77.
• The average rating for 3-star hotels in Europe is 8.08.
• The average rating for 4-star hotels in Europe is 8.38.
• The average rating for 5-star hotels in Europe is 8.62.
• The average rating for hotels in Europe with an unknown star rating is 8.37.

Average Ratings by Traveler Type

• The average rating for business travelers in Europe is 8.14.
• The average rating for couples in Europe is 8.26.
• The average rating for families in Europe is 8.30.
• The average rating for friends in Europe is 8.24.
• The average rating for group travelers in Europe is 8.35.
• The average rating for solo travelers in Europe is 8.36.
• The average rating for travelers with an unknown type in Europe is 8.20.

Best Months to Visit by Ratings

• The average rating for hotels in Europe in January is 8.33.
• The average rating for hotels in Europe in February is 8.37.
• The average rating for hotels in Europe in March is 8.38.
• The average rating for hotels in Europe in April is 8.38.
• The average rating for hotels in Europe in May is 8.37.
• The average rating for hotels in Europe in June is 8.33.
• The average rating for hotels in Europe in July is 8.28.
• The average rating for hotels in Europe in August is 8.20.
• The average rating for hotels in Europe in September is 8.24.
• The average rating for hotels in Europe in October is 8.26.
• The average rating for hotels in Europe in November is 8.31.
• The average rating for hotels in Europe in December is 8.32.

Seasons in Europe

The seasons in Europe are determined by the percentage of reviews for each month.

Country Rankings in Europe

• The country with the most hotels is Italy, with 52,092 hotels.
• The country with the highest average rating is Greece, with an average rating of 8.84.
• The country with the lowest average rating is Azerbaijan, with an average rating of 7.63.
• The country with the most expensive hotels is Monaco, with average prices of $459.
• The country with the cheapest hotels is Russia, with average prices of $50.

Top Hotel and Travel Statistics for Small Hotels in Europe

• There are 15,529 Small Hotels operating in Europe.
• The average rating for Small Hotels in Europe is 8.10, based on 4,109,565 reviews.
• Travelers can expect to pay around $146 per night for a Small Hotel in Europe.
• If you're looking for the best month to book a Small Hotel in Europe by rating, it's February, with an average rating of 8.25.
• If you're looking for the cheapest month to book a Small Hotel in Europe, it's February, with an average price of $114.
• The least popular month to book a Small Hotel in Europe is February, attracting only 5.5% of visitors.
• The most popular month to book a Small Hotel in Europe is August, attracting 12.1% of visitors.
• Solo Travelers are the most satisfied travelers when visiting Small Hotels in Europe, rating their stays at 8.21 on average.
• Business Travelers are the least satisfied travelers when visiting Small Hotels in Europe, rating their stays at 7.98 on average.
• Small Hotel prices in Europe peak in September, with an average price of $204.

Availability and Types of Small Hotels in Europe

Number of Small Hotels

• There are 15,529 Small Hotels in Europe.

Star Rating Distribution for Small Hotels

• There are 825 Small Hotels in Europe with a 1-star rating, accounting for 5.3% of all Small Hotels.
• There are 1,249 Small Hotels in Europe with a 2-star rating, accounting for 8.0% of all Small Hotels.
• There are 6,084 Small Hotels in Europe with a 3-star rating, accounting for 39.2% of all Small Hotels.
• There are 3,824 Small Hotels in Europe with a 4-star rating, accounting for 24.6% of all Small Hotels.
• There are 1,405 Small Hotels in Europe with a 5-star rating, accounting for 9.0% of all Small Hotels.
• There are 2,142 Small Hotels in Europe with an unknown star rating, accounting for 13.8% of all Small Hotels.

Pricing Trends for Small Hotels in Europe

Average Price Over Time for Small Hotels

• The average price for Small Hotels in Europe is $146.

Average Price by Star Rating for Small Hotels

• The average price for 1-star Small Hotels in Europe is $142.
• The average price for 2-star Small Hotels in Europe is $110.
• The average price for 3-star Small Hotels in Europe is $124.
• The average price for 4-star Small Hotels in Europe is $172.
• The average price for 5-star Small Hotels in Europe is $231.
• The average price for Small Hotels with an unknown star rating in Europe is $128.

Price Distribution for Small Hotels

• There are 1,117 Small Hotels in Europe priced in the $0-$50 range, accounting for 8.7% of all Small Hotels.
• There are 4,941 Small Hotels in Europe priced in the $50-$100 range, accounting for 38.3% of all Small Hotels.
• There are 4,857 Small Hotels in Europe priced in the $100-$200 range, accounting for 37.6% of all Small Hotels.
• There are 1,731 Small Hotels in Europe priced in the $200-$500 range, accounting for 13.4% of all Small Hotels.
• There are 190 Small Hotels in Europe priced in the $500-$1000 range, accounting for 1.5% of all Small Hotels.
• There are 73 Small Hotels in Europe priced in the $1000+ range, accounting for 0.6% of all Small Hotels.

Best Month to Stay at a Small Hotel Based on Price

• The average price for Small Hotels in Europe in January is $116.
• The average price for Small Hotels in Europe in February is $114.
• The average price for Small Hotels in Europe in March is $124.
• The average price for Small Hotels in Europe in April is $145.
• The average price for Small Hotels in Europe in May is $156.
• The average price for Small Hotels in Europe in June is $171.
• The average price for Small Hotels in Europe in July is $179.
• The average price for Small Hotels in Europe in August is $190.
• The average price for Small Hotels in Europe in September is $204.
• The average price for Small Hotels in Europe in October is $149.
• The average price for Small Hotels in Europe in November is $136.
• The average price for Small Hotels in Europe in December is $129.

Ratings and Reviews for Small Hotels in Europe

Number of Reviews for Small Hotels

• We've collected 5,606,824 reviews for Small Hotels in Europe.

Review Distribution for Small Hotels

• There are 478,400 reviews for Small Hotels from business travelers in Europe, accounting for 8.5% of all reviews.
• There are 2,478,339 reviews for Small Hotels from couples in Europe, accounting for 44.2% of all reviews.
• There are 1,182,862 reviews for Small Hotels from families in Europe, accounting for 21.1% of all reviews.
• There are 222,659 reviews for Small Hotels from friends in Europe, accounting for 4.0% of all reviews.
• There are 384,687 reviews for Small Hotels from group travelers in Europe, accounting for 6.9% of all reviews.
• There are 611,747 reviews for Small Hotels from solo travelers in Europe, accounting for 10.9% of all reviews.
• There are 248,130 reviews for Small Hotels from travelers with an unknown type in Europe, accounting for 4.4% of all reviews.

Average Rating Over Time for Small Hotels

• The average rating for Small Hotels in Europe in 2025 is 8.00, based on 170 reviews.
• The average rating for Small Hotels in Europe in 2024 was 8.07, based on 1,177,532 reviews.
• The average rating for Small Hotels in Europe in 2023 was 8.06, based on 1,286,451 reviews.
• The average rating for Small Hotels in Europe in 2022 was 8.03, based on 1,079,038 reviews.
• The average rating for Small Hotels in Europe in 2021 was 8.08, based on 242,711 reviews.
• The average rating for Small Hotels in Europe in 2020 was 8.26, based on 88,832 reviews.
• The average rating for Small Hotels in Europe in 2019 was 8.10, based on 230,797 reviews.
• The average rating for Small Hotels in Europe in 2018 was 8.00, based on 204,675 reviews.
• The average rating for Small Hotels in Europe in 2017 was 8.05, based on 208,157 reviews.
• The average rating for Small Hotels in Europe in 2016 was 8.14, based on 225,745 reviews.
• The average rating for Small Hotels in Europe in 2015 was 8.04, based on 213,792 reviews.
• The average rating for Small Hotels in Europe in 2014 was 7.97, based on 177,701 reviews.
• The average rating for Small Hotels in Europe in 2013 was 7.95, based on 150,685 reviews.
• The average rating for Small Hotels in Europe in 2012 was 7.90, based on 115,737 reviews.
• The average rating for Small Hotels in Europe in 2011 was 7.75, based on 69,601 reviews.
• The average rating for Small Hotels in Europe in 2010 was 7.62, based on 42,390 reviews.
• The average rating for Small Hotels in Europe in 2009 was 7.63, based on 30,213 reviews.
• The average rating for Small Hotels in Europe in 2008 was 7.39, based on 19,227 reviews.
• The average rating for Small Hotels in Europe in 2007 was 7.29, based on 16,758 reviews.
• The average rating for Small Hotels in Europe in 2006 was 7.26, based on 12,352 reviews.
• The average rating for Small Hotels in Europe in 2005 was 7.37, based on 8,214 reviews.
• The average rating for Small Hotels in Europe in 2004 was 7.51, based on 4,522 reviews.
• The average rating for Small Hotels in Europe in 2003 was 7.48, based on 1,344 reviews.
• The average rating for Small Hotels in Europe in 2002 was 7.47, based on 179 reviews.

Average Rating by Star Rating for Small Hotels

• The average rating for 1-star Small Hotels in Europe is 7.77.
• The average rating for 2-star Small Hotels in Europe is 7.54.
• The average rating for 3-star Small Hotels in Europe is 7.96.
• The average rating for 4-star Small Hotels in Europe is 8.44.
• The average rating for 5-star Small Hotels in Europe is 8.50.
• The average rating for Small Hotels with an unknown star rating in Europe is 8.01.

Average Rating by Traveler Type for Small Hotels

• The average rating of Small Hotels from business travelers in Europe is 7.98.
• The average rating of Small Hotels from couples in Europe is 8.08.
• The average rating of Small Hotels from families in Europe is 8.11.
• The average rating of Small Hotels from friends in Europe is 8.11.
• The average rating of Small Hotels from group travelers in Europe is 8.16.
• The average rating of Small Hotels from solo travelers in Europe is 8.21.
• The average rating of Small Hotels from travelers with an unknown type in Europe is 8.07.

Best Month to Stay at a Small Hotel by Rating

• The average rating for Small Hotel in Europe in January is 8.19.
• The average rating for Small Hotel in Europe in February is 8.25.
• The average rating for Small Hotel in Europe in March is 8.25.
• The average rating for Small Hotel in Europe in April is 8.23.
• The average rating for Small Hotel in Europe in May is 8.20.
• The average rating for Small Hotel in Europe in June is 8.13.
• The average rating for Small Hotel in Europe in July is 8.09.
• The average rating for Small Hotel in Europe in August is 8.01.
• The average rating for Small Hotel in Europe in September is 8.03.
• The average rating for Small Hotel in Europe in October is 8.05.
• The average rating for Small Hotel in Europe in November is 8.15.
• The average rating for Small Hotel in Europe in December is 8.16.

Seasons for Small Hotels in Europe

The seasons in Europe are determined by the percentage of reviews for Small Hotels in each month.

Small Hotels Country Rankings in Europe

• The country with the most Small Hotels is Turkey, with 3,432 Small Hotels.
• The country with the highest average rating for Small Hotels is Slovenia, with an average rating of 8.86.
• The country with the lowest average rating for Small Hotels is Netherlands, with an average rating of 7.50.
• The country with the most expensive Small Hotels is Latvia, with average prices of $319.
• The country with the cheapest Small Hotels is Ukraine, with average prices of $48.