190 Must-Know Hotel Statistics and Travel Trends in Florence, Italy for 2025
Discover the most compelling hotel statistics and travel trends in Florence for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 190 key statistics and travel trends offers valuable insights into Florence's dynamic hotel scene. Backed by data from 1,343 hotels, 182,471 traveler reviews, and 245,932 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.
Hotel and Travel Statistics for Florence
Top Hotel and Travel Statistics for Florence
- There are 1,343 hotels operating in Florence.
- The average hotel rating in Florence is 8.29, based on 182,471 reviews.
- Travelers can expect to pay around $182 per night for a hotel in Florence.
- If you're looking for the best month to visit Florence by rating, it's February with an average rating of 8.61.
- If you're looking for the cheapest month to visit Florence, it's February with an average price of $122.
- The least popular month to visit Florence is February, attracting only 3.8% of visitors.
- The most popular month to visit Florence is July, attracting 12.4% of visitors.
- Group Travelers are the most satisfied travelers when visiting Florence, rating their stays at 8.51 on average.
- Friends are the least satisfied travelers when visiting Florence, rating their stays at 7.75 on average.
- Hotel prices in Florence peak in September, with an average price of $292.
Hotel Availability and Types in Florence
Number of Hotels
- There are 1,343 hotels in Florence.
Distribution by Star Rating
- Florence has 69 hotels with a 1-star rating, accounting for 5.1% of all hotels.
- Florence has 55 hotels with a 2-star rating, accounting for 4.1% of all hotels.
- Florence has 228 hotels with a 3-star rating, accounting for 17.0% of all hotels.
- Florence has 190 hotels with a 4-star rating, accounting for 14.1% of all hotels.
- Florence has 84 hotels with a 5-star rating, accounting for 6.3% of all hotels.
- We also have 717 hotels with an unknown star rating in Florence, accounting for 53.4% of all hotels.
Hotel Pricing Trends in Florence
Average Prices Over Time
- The average price of a hotel in Florence is $182 per night.
Average Price by Star Rating
- The average price of a 1-star hotel in Florence is $140 per night.
- The average price of a 2-star hotel in Florence is $151 per night.
- The average price of a 3-star hotel in Florence is $164 per night.
- The average price of a 4-star hotel in Florence is $256 per night.
- The average price of a 5-star hotel in Florence is $361 per night.
- The average price of a hotel in Florence with an unknown star rating is $159 per night.
Hotel Price Distribution
- There are 146 hotels in Florence priced in the $50-$100 range, accounting for 14.5% of all hotels.
- There are 626 hotels in Florence priced in the $100-$200 range, accounting for 62.0% of all hotels.
- There are 211 hotels in Florence priced in the $200-$500 range, accounting for 20.9% of all hotels.
- There are 21 hotels in Florence priced in the $500-$1000 range, accounting for 2.1% of all hotels.
- There are 6 hotels in Florence priced in the $1000+ range, accounting for 0.6% of all hotels.
Best Month to Visit by Price
- The average price of a hotel in Florence in January is $145.
- The average price of a hotel in Florence in February is $122.
- The average price of a hotel in Florence in March is $157.
- The average price of a hotel in Florence in April is $220.
- The average price of a hotel in Florence in May is $262.
- The average price of a hotel in Florence in June is $274.
- The average price of a hotel in Florence in July is $238.
- The average price of a hotel in Florence in August is $203.
- The average price of a hotel in Florence in September is $292.
- The average price of a hotel in Florence in October is $229.
- The average price of a hotel in Florence in November is $162.
- The average price of a hotel in Florence in December is $149.
Hotel Ratings and Reviews in Florence
Number of Reviews
- We've collected 182,471 reviews for hotels in Florence.
Review Distribution by Traveler Type
- There are 7,221 reviews from business travelers in Florence, accounting for 4.0% of all reviews.
- There are 80,626 reviews from couples in Florence, accounting for 44.2% of all reviews.
- There are 44,699 reviews from families in Florence, accounting for 24.5% of all reviews.
- There are 1,937 reviews from friends in Florence, accounting for 1.1% of all reviews.
- There are 18,925 reviews from group travelers in Florence, accounting for 10.4% of all reviews.
- There are 22,281 reviews from solo travelers in Florence, accounting for 12.2% of all reviews.
- There are 6,782 reviews from travelers with an unknown type in Florence, accounting for 3.7% of all reviews.
Average Hotel Ratings Over Time
- The average rating for hotels in Florence in 2025 is 8.11, based on 19 reviews.
- The average rating for hotels in Florence in 2024 was 8.33, based on 54,576 reviews.
- The average rating for hotels in Florence in 2023 was 8.28, based on 67,487 reviews.
- The average rating for hotels in Florence in 2022 was 8.43, based on 52,349 reviews.
- The average rating for hotels in Florence in 2021 was 8.42, based on 5,602 reviews.
- The average rating for hotels in Florence in 2020 was 8.49, based on 2,438 reviews.
Average Ratings by Star Rating
- The average rating for 1-star hotels in Florence is 8.02.
- The average rating for 2-star hotels in Florence is 7.87.
- The average rating for 3-star hotels in Florence is 8.05.
- The average rating for 4-star hotels in Florence is 8.52.
- The average rating for 5-star hotels in Florence is 8.63.
- The average rating for hotels in Florence with an unknown star rating is 8.32.
Average Ratings by Traveler Type
- The average rating for business travelers in Florence is 8.19.
- The average rating for couples in Florence is 8.31.
- The average rating for families in Florence is 8.27.
- The average rating for friends in Florence is 7.75.
- The average rating for group travelers in Florence is 8.51.
- The average rating for solo travelers in Florence is 8.45.
- The average rating for travelers with an unknown type in Florence is 8.43.
Best Months to Visit by Ratings
- The average rating for hotels in Florence in January is 8.51.
- The average rating for hotels in Florence in February is 8.61.
- The average rating for hotels in Florence in March is 8.54.
- The average rating for hotels in Florence in April is 8.36.
- The average rating for hotels in Florence in May is 8.30.
- The average rating for hotels in Florence in June is 8.28.
- The average rating for hotels in Florence in July is 8.35.
- The average rating for hotels in Florence in August is 8.39.
- The average rating for hotels in Florence in September is 8.36.
- The average rating for hotels in Florence in October is 8.26.
- The average rating for hotels in Florence in November is 8.41.
- The average rating for hotels in Florence in December is 8.61.
Seasons in Florence
The seasons in Florence are determined by the percentage of reviews for each month.
Low Season in Florence
- January (4.0%)
- February (3.8%)
- March (5.5%)
- December (4.1%)
Shoulder Season in Florence
- April (8.3%)
- May (10.6%)
- June (11.0%)
- November (6.1%)
High Season in Florence
- July (12.4%)
- August (11.3%)
- September (12.0%)
- October (11.1%)
Hotel and Travel Statistics for Small Hotels in Florence
Top Hotel and Travel Statistics for Small Hotels in Florence
- There are 159 Small Hotels operating in Florence.
- The average rating for Small Hotels in Florence is 8.18, based on 30,692 reviews.
- Travelers can expect to pay around $179 per night for a Small Hotel in Florence.
- If you're looking for the best month to book a Small Hotel in Florence by rating, it's December, with an average rating of 8.37.
- If you're looking for the cheapest month to book a Small Hotel in Florence, it's February, with an average price of $106.
- The least popular month to book a Small Hotel in Florence is February, attracting only 4.3% of visitors.
- The most popular month to book a Small Hotel in Florence is July, attracting 12.3% of visitors.
- Group Travelers are the most satisfied travelers when visiting Small Hotels in Florence, rating their stays at 8.30 on average.
- Friends are the least satisfied travelers when visiting Small Hotels in Florence, rating their stays at 7.42 on average.
- Small Hotel prices in Florence peak in September, with an average price of $288.
Availability and Types of Small Hotels in Florence
Number of Small Hotels
- There are 159 Small Hotels in Florence.
Star Rating Distribution for Small Hotels
- There are 24 Small Hotels in Florence with a 1-star rating, accounting for 15.1% of all Small Hotels.
- There are 25 Small Hotels in Florence with a 2-star rating, accounting for 15.7% of all Small Hotels.
- There are 58 Small Hotels in Florence with a 3-star rating, accounting for 36.5% of all Small Hotels.
- There are 26 Small Hotels in Florence with a 4-star rating, accounting for 16.4% of all Small Hotels.
- There are 8 Small Hotels in Florence with a 5-star rating, accounting for 5.0% of all Small Hotels.
- There are 18 Small Hotels in Florence with an unknown star rating, accounting for 11.3% of all Small Hotels.
Pricing Trends for Small Hotels in Florence
Average Price Over Time for Small Hotels
- The average price for Small Hotels in Florence is $179.
Average Price by Star Rating for Small Hotels
- The average price for 1-star Small Hotels in Florence is $141.
- The average price for 2-star Small Hotels in Florence is $139.
- The average price for 3-star Small Hotels in Florence is $155.
- The average price for 4-star Small Hotels in Florence is $225.
- The average price for 5-star Small Hotels in Florence is $401.
- The average price for Small Hotels with an unknown star rating in Florence is $182.
Price Distribution for Small Hotels
- There are 16 Small Hotels in Florence priced in the $50-$100 range, accounting for 11.9% of all Small Hotels.
- There are 85 Small Hotels in Florence priced in the $100-$200 range, accounting for 63.0% of all Small Hotels.
- There are 32 Small Hotels in Florence priced in the $200-$500 range, accounting for 23.7% of all Small Hotels.
- There are 2 Small Hotels in Florence priced in the $500-$1000 range, accounting for 1.5% of all Small Hotels.
Best Month to Stay at a Small Hotel Based on Price
- The average price for Small Hotels in Florence in January is $145.
- The average price for Small Hotels in Florence in February is $106.
- The average price for Small Hotels in Florence in March is $137.
- The average price for Small Hotels in Florence in April is $209.
- The average price for Small Hotels in Florence in May is $260.
- The average price for Small Hotels in Florence in June is $266.
- The average price for Small Hotels in Florence in July is $203.
- The average price for Small Hotels in Florence in August is $185.
- The average price for Small Hotels in Florence in September is $288.
- The average price for Small Hotels in Florence in October is $222.
- The average price for Small Hotels in Florence in November is $140.
- The average price for Small Hotels in Florence in December is $131.
Ratings and Reviews for Small Hotels in Florence
Number of Reviews for Small Hotels
- We've collected 30,692 reviews for Small Hotels in Florence.
Review Distribution for Small Hotels
- There are 1,329 reviews for Small Hotels from business travelers in Florence, accounting for 4.3% of all reviews.
- There are 12,446 reviews for Small Hotels from couples in Florence, accounting for 40.6% of all reviews.
- There are 7,849 reviews for Small Hotels from families in Florence, accounting for 25.6% of all reviews.
- There are 399 reviews for Small Hotels from friends in Florence, accounting for 1.3% of all reviews.
- There are 3,081 reviews for Small Hotels from group travelers in Florence, accounting for 10.0% of all reviews.
- There are 3,843 reviews for Small Hotels from solo travelers in Florence, accounting for 12.5% of all reviews.
- There are 1,745 reviews for Small Hotels from travelers with an unknown type in Florence, accounting for 5.7% of all reviews.
Average Rating Over Time for Small Hotels
- The average rating for Small Hotels in Florence in 2024 was 8.12, based on 8,815 reviews.
- The average rating for Small Hotels in Florence in 2023 was 8.13, based on 11,511 reviews.
- The average rating for Small Hotels in Florence in 2022 was 8.19, based on 8,681 reviews.
- The average rating for Small Hotels in Florence in 2021 was 8.20, based on 1,228 reviews.
- The average rating for Small Hotels in Florence in 2020 was 8.16, based on 457 reviews.
Average Rating by Star Rating for Small Hotels
- The average rating for 1-star Small Hotels in Florence is 8.10.
- The average rating for 2-star Small Hotels in Florence is 7.94.
- The average rating for 3-star Small Hotels in Florence is 7.98.
- The average rating for 4-star Small Hotels in Florence is 8.62.
- The average rating for 5-star Small Hotels in Florence is 8.99.
- The average rating for Small Hotels with an unknown star rating in Florence is 8.29.
Average Rating by Traveler Type for Small Hotels
- The average rating of Small Hotels from business travelers in Florence is 7.92.
- The average rating of Small Hotels from couples in Florence is 8.14.
- The average rating of Small Hotels from families in Florence is 8.18.
- The average rating of Small Hotels from friends in Florence is 7.42.
- The average rating of Small Hotels from group travelers in Florence is 8.30.
- The average rating of Small Hotels from solo travelers in Florence is 8.12.
- The average rating of Small Hotels from travelers with an unknown type in Florence is 8.32.
Best Month to Stay at a Small Hotel by Rating
- The average rating for Small Hotel in Florence in January is 8.31.
- The average rating for Small Hotel in Florence in February is 8.32.
- The average rating for Small Hotel in Florence in March is 8.28.
- The average rating for Small Hotel in Florence in April is 8.10.
- The average rating for Small Hotel in Florence in May is 8.03.
- The average rating for Small Hotel in Florence in June is 8.14.
- The average rating for Small Hotel in Florence in July is 8.09.
- The average rating for Small Hotel in Florence in August is 8.24.
- The average rating for Small Hotel in Florence in September is 8.13.
- The average rating for Small Hotel in Florence in October is 8.04.
- The average rating for Small Hotel in Florence in November is 8.27.
- The average rating for Small Hotel in Florence in December is 8.37.
Seasons for Small Hotels in Florence
The seasons in Florence are determined by the percentage of reviews for Small Hotels in each month.
Low Season for Small Hotels in Florence
- January (4.8%)
- February (4.3%)
- March (5.8%)
- December (4.7%)
Shoulder Season for Small Hotels in Florence
- April (8.4%)
- May (10.3%)
- October (10.1%)
- November (6.3%)
High Season for Small Hotels in Florence
- June (10.5%)
- July (12.3%)
- August (11.3%)
- September (11.2%)